MTV's president, Judy McGrath is a client you always look forward to pleasing because she relishes fresh juxtapositions that delight and surprise. Based on a concept heavily influenced by beatnik poetry, hip-hop pioneer Fab 5 Freddy and downtown doyenne, Hayne Suthon, supplied a galvanizing delivery of the script, anchored by the snappy sharp animation of Stephen Kroninger's collages.

Creatives:  Mara Marich, Beau Tardy, Nigel Cox-Hagan

Collage: Stephen Kroninger

Talent: Fab 5 Freddy, Hayne Suthon

Client: MTV Worldwide